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PHONE: 626-344-0907

La Verne Online is a free online community blog that celebrates the achievements and successes of La Verne and its surrounding neighborhoods. Here you’ll see stories on academics, athletics, the arts and hometown achievements by your amazing neighbors.

How are we DIFFERENT? We actually write the stories you read and interview the people and personalities who make the news. We provide these stories as a community service, believing you can’t be a great town unless the people who live, visit and do business here feel connected to their neighbors through shared activities and events for which La Verne is famous, whether that’s a Friday night football game, a May/June graduation or our annual 4th of July parade through town.

Over the years, La Verne Online has filed hundreds of stories. What you won’t find on these pages are press releases or canned news. We care too much about the quality of journalism to give you, our readers, nothing but our best. Some stories may run a few paragraphs; other might run several pages. We don’t follow formulas.

Where do we find our stories? We have lived in La Verne for more than 30 years, so we well understand the rhythms and traditions of our town. We also have a lot of experience in determining what makes a good read. Peter has edited major lifestyle magazines and cut his editorial teeth at the Los Angeles Times. He has interviewed everyone from U.S. senators to Cary Grant to Huell Howser. He is also the creator of the BEST baseball video and author of the motivational book, Life Lessons of Harvard Reject: Tear Down the Walls Holding Back Your Success (

Meanwhile, co-publisher Colleen, after an early career in fashion and entertainment, has been serving business and real estate clients from Claremont to La Canada from her home base of La Verne, where she has lived for 35 years. Today, she is a Realtor with Sotheby’s International Realty. Look for her real estate columns in The Real Dirtt (enter THE REAL DIRTT in the front-page search section) and also her inimitable Sunday Drive stories that will take you away for unforgettable weekends.

Colleen’s greatest strength is the support and advocacy she provides for her clients. Instead of telling you what you want to hear, she is going to deliver THE REAL DIRTT, so that you will truly and confidently know and understand every aspect and consequence of your transaction. 

Best of all, you can call her at any time at 626-344-0907 or email her at and expect to get a response immediately!

LaVerneOnline takes pride in telling our town’s story and sharing all the great stories our town has to share.

Our advertising rates also are extremely fair and your promotions also appear in both our direct mail Update (mailed to thousands in the community) and our sister publication, the (distributed throughout the San Gabriel Valley). Call us today. 


Our best,

Peter and Colleen


PHONE: 626-344-0907